SPOTLIGHT REPORT: CONSUMER TRENDS, BRAND EQUITY & GROWTH SHIFTS

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B2C
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All brands — large and small — need to rethink how to position themselves in the eyes of key stakeholders in the post-COVID-19 world.

They must make swift changes to their marketing, communications and public relations strategies, to tell their best stories for the current public moment and build engaged communities in support of them.

Check out the consumer trend report, where we outline four shifts in consumer behavior, featuring original data from a survey we conducted on brand communications preferences, along with specific engagement strategies for each.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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