SHIFT: A PERFORMANCE COMMUNICATIONS AGENCY

We’re a group of conversation starters, creators and conveners who see no bounds for what’s possible with communications and are relentlessly focused on shifting our clients ahead.

BUILT FOR IMPACT

Whether it's category influence, AI engine visibility, investor perception or demand gen, we build PR programming with precision for objectives by using our Performance Communications framework.

01

Objectives

We map business challenges and objectives to quantifiable PR goals.

02

 Insights

We analyze category content, coverage and competitors to uncover white space.

03

Connection

We build narrative, conversation pillars and visibility strategies to grow influence.

04

Activation

We create velocity with high-frequency, cross-channel storytelling campaigns.

05

Impact

We track progress vs. goals, business impact and gaps — obsessively.

06

Optimization

We fine-tune and introduce new solutions as-needed to maximize impact.

WHEREVER YOU NEED IT

We’re part of an amazing family of agencies. Sitting within the AVENIR GLOBAL network and Padilla, we connect with 1,000 employees and 23 offices globally to deliver just about any service with local expertise anywhere clients need it.

But we still have that boutique agency feel and hustle.

Doing what we Do Best

News

SHIFT Makes 2x Agencies of the Year Lists

News

Client Coverage

FAFSA, Job Market Pose Challenges for Colleges

Client Coverage

Client Coverage

Transforming the Factory Floor with AI

Client Coverage

Client Coverage

Organized Retail Crime Is Definitely a Thing

Client Coverage

Client Coverage

Brave's New AI Assistant Now Available On Desktop

Client Coverage

Coverage

Generative A.I. Who?

Coverage

News

SHIFT Makes 2x Agencies of the Year Lists

News

Client Coverage

FAFSA, Job Market Pose Challenges for Colleges

Client Coverage

Client Coverage

Transforming the Factory Floor with AI

Client Coverage

Client Coverage

Organized Retail Crime Is Definitely a Thing

Client Coverage

Ready to Shift Ahead?